Hi, I'm
Rafaella  Pedroso

a San Francisco photographer specialized in professional headshots, personal branding, portraits and lifestyle photography.

When you come to my studio, you're here for a day of pampering. My full-service photography sessions are designed to create an intimate and personal experience.
Woman sitting in studio smiling.

The woman who enjoys my services is not easily defined.

It’s the woman who lives in the modern world and just like you and me, she spends a little time each day trying to figure it out.

This is the woman who is on her own journey and empowers everyone around her to enjoy their own journeys, too. Stopping in my studio is just one step along on her path.

She is uniquely beautiful. She wants to capture who she is at this very moment and who she will be down the road⁠—she will be proud of her photos 10 years from now and she will be proud of her photos today.

This woman doesn’t want attention. She wants to live to her full potential.

She is learning to be unapologetically herself and is ready to own it in front of the camera.

Self-confidence is the focal point of my photography. I didn’t always feel comfortable in my own skin, but sitting in front of the camera surprisingly changed that. That’s my goal for each and every one of my clients. You’ll leave my studio feeling empowered, with tangible representations of your beauty. 
It’s an inspiring, delightful feeling to be genuinely happy with who you are.

Every photoshoot is an art project between you, me, and the camera. Once I know you and what you want, you’ll just need to look into the camera and I’ll take care of the rest.

My relationship with photography began early on in my childhood years, and it all started with fashion. It was a big part of my family; my parents were both entrepreneurs in the fashion industry. My father traveled a lot, and whenever he returned from his travels, he brought back suitcases filled with photos and fashion magazines. I used to love flipping through the photos. I didn’t realize it at the time, but those were the first moments that I fell in love with photography.

Fast forward a few years, and I bought my first camera. Snapping pictures was never about the crazy lights and dramatic makeup. I wanted to capture photos of real life and real people. At the same time, I want everyone to feel like their best selves in the studio, so I’ve worked to blend the “realness” with the magazine shoot experience⁠—everyone deserves to feel like her own superstar!

The role of a woman has changed significantly, and it is our job as females to empower each other to embrace who we are. Because I love photography, I’ve tapped into that role with the camera. Tell me how you’d like to see yourself, and we’ll work together to create something beautiful. 

BoOk NoW

Here you can chat with me or 
start to book your session.

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